John's Journal...

Why Take Your Employees and Customers Fishing

A Company’s Take on a Corporate Fishing Trip

Click to enlargeEditor’s Note: Business doesn’t have to only be conducted in boardrooms. You can transfer information about new products and services, strengthen relationshipsClick to enlarge and build a strong sales team while on a charter boat fishing off Alabama’s Gulf Coast.

For a better insight onthe benefits of company fishing trips, I talked with a financial planner. “Our company has cut back on the number of trips like this that we take,” he said. “We’re far-more selective about the people we invite, and we have a real business purpose when we invite people to a fishing trip or other form of entertainment. Our business is built on relationships, and many of these business relationships have lasted more than a decade.”

According to this financial planner, a company fishing trip provides an opportunity for representatives from the companies who offer financial-service products to interact with each other and exchange ideas about how they can better help their clients achieve their financial and estate-planning goals. “The school of experience is the best place to learn, and experienced financial advisors can teach each other how to better serve their Click to enlargecustomers,” the financial planner emphasized. “We’ve found that when successful financial advisors share their knowledge with one another, each person on the trip leaves the event better able to help his or her clients.”Click to enlarge

To learn more about fishing with Captain Bobby Walker on the “Summer Breeze II,” call 251-981-6159 or 251-747-3575, visit, or email For more information on Alabama’s Gulf Coast, visit, or call 1-800-745-SAND (7263). For one of the best places on the beach to stay that has nice amenities, check out Perdido Beach Resort. Go to, or call 800-634-8001.

Tomorrow: A Fishing Trip Equals Good Work

Check back each day this week for more about "Why Take Your Employees and Customers Fishing"

Day 1: You Can Conduct Business and Network with Clients on a Fishing Trip
Day 2: You Can Learn in a Classroom on the Water
Day 3: Take a Fishing Trip to Develop Trust
Day 4: A Company’s Take on a Corporate Fishing Trip
Day 5: A Fishing Trip Equals Good Work


Entry 521, Day 4